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Honda won Kelly Blue Book's 2020 "Best Buy" Award by winning in more categories than any other brand. The Civic, Accord, CR-V, Odyssey, and Clarity won in their respective classes.

The stated criteria for "Best Buy" evaluation are yearlong testing, pricing, 5-year cost to own, consumer ratings, and sales data.

https://hondanews.com/en-US/honda-automobiles/releases/release-c6847c8d82ce734c74e2cea13c007317-honda-continues-to-dominate-as-number-one-brand-in-2020-kelley-blue-book-best-buy-awards
 
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